What values and beliefs do you want to show the world? For those brands that begin with the end in mind, let us all be motivated to do some good.

Sunday, December 14, 2008

Buy One Pair of TOMS Shoes, Give One to Charity


A coworker of mine always finds the neatest brands that support others. Last week she was wearing some espadrilles that were super cute, so I decided I must investigate.


They are none other than "TOMS" and basically, for every pair purchased TOMS will give a pair of shoes to a child who needs them.


She mentioned that they were a little flimsy and that she wondered how well they held up for the kids receiving them. I'm pleased to have discovered that the leather is more durable on the shoes that are given to children. So worry not.



It's neat that TOMS doesn't spend money on fancy tv ads, but that the brand relies on word-of-mouth. It seems its good mission is spreading fast.


Visit http://www.tomsshoes.com/ to get involved.


Friday, December 12, 2008

iGoogle Introduces Themes for Causes: Invisible Children Among Those To Benefit


I've had the Stella McCartney iGoogle theme for a while now, but when Google introduced themes for causes I knew it was time to switch.

There are approximately 25 to choose from. Options include the World Wildlife Fund, Doctors without Borders and Mercy Corps. I've chosen Invisible Children, an organization that works to bring attention to northern Uganda's children. If you were in college in the past few years, you probably saw their video exposing the tragic realities children face over there (or at least received an invitation to a screening).

The themes offer a "donate" link if you feel inspired to give.

Visit Google to get your cause theme now.

Monday, December 8, 2008

Would you donate your credit card points to charity?

I was online paying my credit card bills tonight and noticed that American Express and the Wells Fargo cards are both offering opportunities for you to use your rewards points on charity.

There are several charities you can give to through American Express' Giving Express Online. There's also Guidestar.org reporting on various charities, which is neat too.

Here's the link to American Express for more www.americanexpress.com/give/.

I'm into the concept, I'm not sure if I'll use points to give.

What are your thoughts? Would you give with points?

Sunday, December 7, 2008

Whole Foods Bags to Help Rwandan Children

Whole Foods is offering a "FEED 100" reusable shopping bag this season for an estimated $25-$30 depending on location.

Why buy?

According to Whole Foods, "Each bag purchased provides 100 nutritious meals to hungry school age children in Rwanda through the United Nation World Food Program’s School Feeding Program." Ten dollars of every purchase is donated to the World Food Program’s Rwanda School Feeding operation.

"FEED 100" reusable shopping bag is one gift that will make a difference this holiday.



Friday, December 5, 2008

"Do Good While You Shop" This Christmas

As I look into becoming a "big sister" myself, I thought it only fitting that I draw attention to Lucky Magazine's "Do Good While You Shop" feature. A healthy 30 percent of proceeds go to support mentoring.

My two favorities:

Sugar Paper

2009 calendar
30 percent of the purchase price benefits Mentor (all calendars). $44, sugarpaper.com
Enter "do good" at checkout.






Luna Boston

Treesje "Avalon" patent bag
30 percent of the purchase price benefits Big Brothers Big Sisters (both sizes in gray only). $595, lunaboston.com




Visit luckymag.com for more.

Monday, December 1, 2008

Relieve AIDS and Chapped Lips


Watching the TODAY show this morning, I saw a quick shout out for Kiehl's Lip Balm. After a quick search online I discovered that Kiehl's released it's limited edition lip balm for AIDS Day. 100 percent of net proceeds up to $50,000 go to support YouthAIDS.

Retails for $8.50 @ Kiehl's.

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